Blogging


As Web 2.0 becomes more prevalent and important to the internet economy many savvy businesses are incorporating blogging, social networks and video into their marketing tool chest. One service which is certain to not only raise eyebrows of “White Hat SEOs” but also excite the interest of internet marketers is BlogsVertise. This company offers bloggers the opportunity to get paid for including the links of advertisers into their blogs and conversely enables advertisers to get their product or service exposed to readers and generate back-links to their own sites in the process.



(more…)

Can you really get a website even without knowing anything about code, and without paying a fortune? Find out.

The days when websites were primarily distinguished by their code are long gone. Nowadays, the web is a true publishing medium that favors well thought-out ideas. You can get a professional-looking website online in minutes with many website building services and software. But what should you look for? What are the features you really need and which are just clutter?

(more…)

Is blog optimization part of search marketing? Absolutely! Blogs are web site content management systems with additional functionality such as comments, trackbacks and RSS. Blogs are really no different than web sites.

If you can optimize a document and that document gets indexed, categorized and ranked by a search engine, it’s part of search marketing in my book. As such, marketers should be aware of how these kinds of channels can be used within the overall online marketing mix. Blogs are one of many platforms that benefit from optimization.

Online Blogs AdsI sincerely believe using blog software to manage certain kinds of content on a web site such as an online media room, to archive newsletters, post frequently asked questions and to provide product updates can make a site that is otherwise very search engine un-friendly, become a viable source of great rankings. This applies to both regular search engines as well as blog search engines. These are applications for a blog besides the common use as a platform to increase credibility and communicate a more personalized voice for a company.

Blogs are no silver bullet though and require working hard and smart - especially smart. However the payoff can be significant.

Online Marketing Blog receives the majority of it’s traffic from search engines. I can’t mention any of our clients, so I’ll risk being a bit vain and offer a few of our own examples. This is a blog after all and these are very practical, verifiable ranking examples.

Of course the rules can change slightly over time, but here are a set of benefits I often find myself explaining to people wondering about the search engine optimization benefits of having a blog.

1.Structured content - Blog software with category features allows the aggregation of content according to themes. This makes it easier to algorithmically categorize content. If you can make it easier for search engines to understand your content, you have a much better chance of ranking well on those topics.

2.Crawlable URLs - Most blog software offers uncomplicated URL structure, making it fairly easy for search engine spiders to find and crawl blog content.

3.Internal links - Blogs that post product or service related information can deep link anchor text to product information or purchase pages deep within the web site. This is very beneficial for ranking on long tail phrases.

4.Inbound link magnet - One of the biggest benefits, blogs link freely to each other - much more than web sites do. Blogs are also a significant source of many posts to social news and social media web sites. Text, audio and video are all easily supported for syndication by blogs. The more media available, the more likely it will attract incoming links. Additionally, there are many widgets and plugins that make it easy to share blog content, thus encouraging links and traffic.

Bonus benefit of a blog:

Blog & RSS Directories - With a blog and corresponding RSS feed(s), your site can now benefit from visibility within blog and RSS search engines. Web sites without feeds (your competition maybe?) are not included in these kinds of directories and search engines.

Read full article at thewebmarketingblog.com On thewebmarketingblog.com

Alright I touched on Movabletype and SEO this last week in my best movable type plugins article with the intent to come back and provide some specific details. I will tell you that Movabletype is optimized quite well out of the box, but there are a few quick tricks to easily providing the spiders with some dynamic content.

For my main home page and category index pages I hardcode most of my meta data. Your meta tags will be at the top of the template within the <head> tag. You can get fancy on your index pages but I cannot really see why. Optimize these two templates by hand for whatever keywords you are targeting site wide.

(more…)

Hi, I am contacting you because I have created a website, WebMaster Reporter, that you may be interested in reviewing. I originally created a similar site for my own research purposes, but then I decided that other people might like to use the technology for WebMastering research as well.

(more…)

Web gives a lot of exposure; weblog stabilizes the exposure with a profound purpose. The purpose of a Weblog is to complement e-newsletters, serving readers in a way that extends a blogger’s expertise and leadership in the market.

So, what is it that is expected from a blog? A blog is considered to be a place to inform and to be informed. Straight talk is what readers consider to be an ideal blog message. Straight talk is a four or five sentence of direct, informative content about a specific issue or bit of news.

Blogs consists of human expressions and is expected to have a soulful purpose. Blog posts are expected to be a personal post, as it can convey blogger’s emotions. So, these messages are mostly written in first person singular and are rich in emotions. Blogs are also expected to provide details from the writer’s life: missed flights, break-ups, rodents under the stove, computer breakdowns, muggings, and tamale recipes and more.

A blogger should always remember that if there are doubts that readers will discount the article entirely based on its context; they shouldn’t consider linking it at all.

Authentication of the message is one important aspect that a blog post is expected to adhere to. Blogs are expected to be clear about its source. This avoids chances where readers may cease to trust the bloggers. These chances may take shape if discovered that the information source has been disguised or the blogger didn’t make the source of an article clear. The readers might have evaluated these sources differently had they been given all the facts. Into every aspect of the practice of weblogging, transparency is one of the weblog’s distinguishing characteristics and greatest strengths.

A writer’s goal and priority should always be clarity.

It is a bloggers responsibility to focus exclusively on producing content that attracts the reader. What determines the right kind of content? This can be determined by reading other blogs and hitting whatever is hot in discussion or high in trend.

The most compelling bloggers are necessarily the ones with the most insightful analyses and the best links; besides this the most successful are those who get the reader interested in their own ongoing story. Because bloggers on similar subjects link to each other, the reader finds it easier to understand opposing points of view. For bloggers, not linking to others is a death sentence for their ratings.

About The Author

Chris Hickman owns a full info site about Weblog blogging. Check Out his site at http://www.ez-weblog-blogging.com.

Blogging, the hottest trend in online publishing right now, is currently spreading like wildfire across the Internet.

A cross between an online journal and a bulletin board, everyone from rock starts, politicians, business leaders and your average “Joe” or “Jane” can instantly become a center of influence online using blogs.

But, as with any social interaction, certain rules apply (my grandma calls them manners) in order to be viewed as behaving “properly.”

One of the things that gives blogging such strong appeal as an online publishing method revolves around “comments.”

Blogs that allow “comments” enable readers to respond and elaborate on the information posted by the blog owner.

These comments and the free exchange of information, opinions, links, and new ideas creates the dynamic and growing content that makes blogging such a popular online activity for both publishers and readers.

However, rules and unwritten customs about the proper use of “comments” on a specific blog are also where most of the problems and controversy will arise.

Since a successful blog eventually becomes a community of people (albeit in cyberspace), proper social behavior is critical to be an effective and accepted member of the community.

Keep these basic rules in mind when approaching a new blog that allows commenting by readers so you won’t find yourself on the wrong end of a scolding by people who operate with a different set of rules than you.

As with any social circle, violating the group’s rules and customs will instantly cause a negative backlash.

** Keep It Relevant **

Stay on topic with the post you’re commenting about in a blog.

Nothing will earn you the wrath and disdain of your fellow posters and the blog owner faster than posting an off-topic comment.

** Watch What Others Do **

Different blogs operate under different rules. What rates acceptable in one blog would earn you a verbal thrashing in another.

Before posting (especially if you have not posted to a specific blog before), look to see the types and quality of posts others make regularly.

  • Are they long or short?
  • Do they contain a link to the person’s website?
  • Is there a “signature” under their name?

** Be Polite **

It’s fine to disagree with people when making a comment, whether it’s the blog’s author or a comment made by another reader.

It is not, however, acceptable to launch a personal attack on anyone or make nasty comments in someone else’s blog.

If you feel the need to do so, do it in your own blog.

It’s the same principle of you can say whatever you want in your own house, but when you’re in someone else’s house, you act right (and better than you do at home).

** You Can’t Respond To Everyone **

If you operate a blog and someone asks a question, try to respond, but both sides should understand that you can’t respond 100% of the time.

We all get busy and a blog, unless it maintains a paid membership, is often supported as a labor of love.

© Jim Edwards - All Rights reserved
http://www.thenetreporter.com

About The Author

Jim Edwards is a syndicated newspaper columnist and the co-author of an amazing new ebook that will teach you how to use fr^e articles to quickly drive thousands of targeted visitors to your website or affiliate links…

Simple “Traffic Machine” brings Thousands of NEW visitors to your website for weeks, even months… without spending a dime on advertising! ==> http://www.turnwordsintotraffic.com

Unless you’ve been under a rock for the last year, you’ve heard the term “blog” once or twice.

To most people, a “blog” simply represents a glorified online “diary” where geeks, computer nerds, and lonely teenagers record their thoughts in cyber-space.

However, many people don’t realize that “blogs” are quietly revolutionizing the way companies and customers interact about everything from existing products to new ideas and improvements in customer service.

In short, “blog” style communication has come of age and anyone with an online business better sit up and take notice fast!

In the beginning, “blogs” were basically an online diary to record your thoughts; but “blogs” have now evolved into dynamic websites that non-technical people can update immediately without html editors or ftp programs.

Blogs allow their authors to make instant website updates through a computer anywhere in the world with a Web browser and Internet connection.

Blogs also allow readers to respond to the author’s posts, provide additional information, links, expanded opinions, and more.

In short, an active “blog” creates an interactive community with the author as the hub and the readers as the spokes of the wheel that keep the whole cycle turning round.

Unlike traditional “static” web pages where content rarely (if ever) changes, an active blog evolves in a state of constant and never-ending renewal.

With blogs, smart online businesses re-discovered a principal that small “mom and pop” stores understood for years: know your customers and stay in close tune with their wants, needs, and desires.

Large companies throw billions of dollars down a black hole every year to literally “guess” what people want to buy. Most call it the “Marketing Department.”

On the flipside, smart online businesses understand that blogs allow you to avoid guessing what’s on your customers’ minds and provide an active and up-to-the-minute means for them to tell you exactly what they do and don’t like about your services, products, and virtually any other aspect of the market.

This lightning fast communication makes it possible for small companies to literally snatch huge market share away from more traditional companies.

Blogging also has a distinct advantage over traditional email newsletters in that subscribers can get udpates without having to receive an email message. Through the power of RSS (real simple syndication), subscribers get notified of updated content though an rss news reader.

Bottom Line: publishing a blog with an RSS feed that your readers can subscribe to means your content NEVER gets blocked by a SPAM filter.

Blog software basically comes in 2 flavors: hosted and stand-alone. Hosted blogging solutions make it extremely easy to get set up with a blog, often in just a couple of minutes.

If you know how to type, you can create a blog. Log on to Blogger.com and you can set up a blog free of charge and start posting in just a few minutes.

Blogger.com (owned by search giant, Google) will even host your blog on their servers.

Typepad.com, which charges as little as $4.95 per month, is also an excellent hosted service offering additional features that enable you to quickly get your own blog up and running.

The alternative is stand-alone blogging software installed on your own website.

A very popular solution is Moveable Type, available from moveabletype.org, which provides a very versatile and powerful suite of tools for creating a full-featured blog to rival that of any size company in the world.

This is the solution I’ve chosen for my blog at http://www.IGottaTellYou.com/blog/

Whichever blogging solution you choose, if you plan to successfully conduct any form of business online, understand that a “blog” must form an integral part of your overall plan for customer communication and interaction.

© Jim Edwards - All Rights reserved
http://www.thenetreporter.com

About The Author

Jim Edwards is a syndicated newspaper columnist and the co-author of an amazing new ebook that will teach you how to use fr^e articles to quickly drive thousands of targeted visitors to your website or affiliate links…

Simple “Traffic Machine” brings Thousands of NEW visitors to your website for weeks, even months… without spending a dime on advertising! ==> http://www.turnwordsintotraffic.com

– What Is A Blog

A blog (or web log as what originally called) is the modern day equivalent of a journal…think ‘captains log stardate…’ and you’re heading in the right direction.

A blog is an online publication about a subject or subjects that interest you. You could write (blog) your thoughts and ideas about your favourite movies, you could log your daily activities, you could even write about your hobby.

Today advanced blogs can include more than just words – now they can include audio as well as pictures. You can even blog from your mobile phone if you care too!

Creating and Writing Your Blog

So how do you create a blog? The easiest way to start is to use Google’s Blogger.com system. Simply visit www.blogger.com and follow the prompts – they provide step by step instructions and you’ll be blogging in less time than it takes to boil an egg!

Blogger.com will allow you create a free blog and they’ll even let you host it at no charge too! Remember, a blog is published “out there” on the Internet so it has to live somewhere and the free hosting environment from Blogger.com is called Blogspot.

Writing (some people calling it ‘blogging’) to your blog is even easier than creating it. You can either use the built in publishing features provided by Blogger or you can use the ‘BlogThis’ button included with the Google toolbar. Again, complete instructions about how to blog your blog (now that’s a mouthful!) are included at the Blogger.com site and the Google.com toolbar page.

– Monetizing Your Blog

But unless you are into sharing your thoughts for free, you want to know how to make some money – AND – share your thoughts… right?

In a word, if you have focused blog traffic (readers) then that stream of people passing by has monetary potential. Your readers have the potential to spend money, the potential to click on a link, and potential to turn all your hard work into money – here’s how: TRAFFIC…

– Adsense (Google)

Simply put, this program devised by Google, puts a context sensitive advert in front of your viewers. If you’re blog is all about golf balls, then the adverts that you show will be about golf balls.

And when someone sees the advert and clicks on it you make money. How much you make depends on how much the click is worth (see the Adsense reporting data in your Adsense account for that info) and how many times the advert is clicked. As you can see, this is numbers game – the more traffic you get the more clicks you’ll get the money you make.

– Affiliate Sales

Another way to capitalize on your blog traffic is to offer the readers more than just advertising – offer them solutions.

If your blog is all about golf balls then it might be a safe bet that the reader plays golf. If they play golf then they probably want (like most golfers) to improve their swing or their short game, or any number of golfing challenges.

Well doesn’t it make sense to offer them these solutions from within your blog? Of course it does. And you do this by promoting other peoples products and solutions. When your reader clicks on one of these promotional links and chooses to buy the product, you get a slice of the sale proceeds – in some cases up to 75%

Now this might sound complex but it’s not. There are many affiliate programs on the Internet – simply type ‘affiliate programs’ into Google and you’ll see what I mean. However, for my money the leader (at the time of writing this) was www.ClickBank.com

This company (like all good online companies) offers you plenty of valuable information about how to sell and promote other peoples products and make money. Afterall, your blog did all the work and got the traffic – why not turn that traffic into money too?

– Search (Google)

You just read about Google’s Adsense program, well guess what – they have a search element to that program. Basically you can add a Google search box to your blog and when someone searches from your blog Google takes not of this and you are credited for any sales that result from your ‘assistance’. Again, the Google adsense program contains all the nitty gritty details so check them out.

– Other Affiliate & Joint Venture Ideas

By now you should be getting the idea – TRAFFIC equals MONEY. So get creative with your blog. If you’ve got the readers then think of ways to offer them other products and services.

Here are a few other ideas to get the creative juices flowing:

– Ebay

Let’s go back to our example from earlier – golf. If you’ve got readers wanting to get information on Golf then why not offer them the chance to get highly focused golfing products from Ebay?

Did you know that you can become an EBay affiliate? Well you can, and when someone registers to join Ebay or someone buys something from Ebay you will get a portion of the sale proceeds.

Again, TRAFFIC equals MONEY.

– Paydotcom

Although Clickbank.com has been the leader for digital product sales and affiliate marketing, a new player has come on the scenes – www.PayDotCom.com

I know, that name is a real mouthful, but they seem to have a lot going for them. They too also have a great affiliate program and can provide you with great ideas for products to offer your readership.

– Blog Promotion & Marketing Strategies

You’ve likely heard this a hundred times…if you build it they will come. Well I’ve got news for you…they won’t!

Not unless they can find you, and of course, not unless you offer them something relevant and useful (which you are doing by publishing a blog on your chosen subject.)

So how do we get the readers to find you – here are a few of the major ways:

– Blog Directory Updates

When you set up your blog (if you are using Blogger) you can tell the system to notify the blog directory when any changes occur. This means that people (who are watching the directory) will know when your blog has changed.

You should also ensure that your blog is set as PUBLIC so that it will be made available to the entire world. No good keeping it a secret if you want visitors!

Incidentally, when the Internet was young (circa 1994) the free websites and free hosting solutions were ignored by the major search engines. The thinking behind this was as follows – if you cannot afford the low cost of hosting then you were not serious and so they figured why bother including you.

These days, hosting and websites are so cheap to obtain that they’ve become a commodity and now that elitist mentality has gone. The free sites are now included in the search engines. And I should point out that Google owns Blogger so they’re a supporter.

– Pinging

One of the neat features of blogs is the ability to syndicate the content. Syndicating the content simply means that people interested in content like you have on your blog, can be notified and presented with the information when it becomes available.

Now don’t worry about the technical details, just know that there is a way to do this and for the most part it’s call RSS.

If you want to get major search engine to pick up your blog and index it in a hurry, then the current tactic is to add your blogs RSS or XML specs to your Yahoo RSS feed list.

It’s a bit beyond the scope of this document, however it is straightforward enough. Simply log into your Yahoo account and click on the edit button under RSS feeds – add your blogs feed address and that’s it.

If you’ve kept the defaults from within Blogger then your RSS feed will be called: http://your-blog-name.blogspot.com/atom/xml

– Press Release

Press and media releases aren’t just for big companies – they’re for you too. The simplest way to approach this is to use a free PR distribution service like www.preweb.com

I’ve used them many times in the past with fantastic results – of course you still need to write a good press/media release but PRWeb really comes through after that.

PRWeb is free to use (although you can donate to upgrade features if you wish) and provides ample examples and a complete step by step guide to follow.

Simply get yourself a free account, write yourself a release (using their easy-to-follow guidelines) and submit it. Just remember to include your blog name and it’s web address so that the search engines can index it accordingly.

– UseNet, Forums & Discussion Boards

If your blog contains meaningful and useful information then you should take a little time and visit the various resources all over the web that would like to know about your blog.

Check out the newsgroups, the discussion forums and anything else you can find related to your chosen subject. It will take a little time at first but you will get the hang of it very quickly.

Just remember to be courteous when you post anything. Blatant advertising and commercial messages are often frowned upon so be sensitive to that. It’s generally acceptable to include a short bio box or signature at the end of your email or message posting so be sure to include a brief description and link to your blog.

Remember, add value and don’t be pushy.

– What’s Next?

Well as the shampoo bottles like to say “rinse and repeat”

This will take a while to gain momentum and the search engines can be a little slow at picking up the thread – the trick here is persistence. Which shouldn’t pose a problem for you since you’re blogging on a subject that interests you anyhow?

Here are a few passing thoughts to get you excited.

It’s very easy to earn $10 to $50 a day with this technique – once the traffic has begun flowing. Remember, TRAFFIC equals MONEY. These numbers are very conservative because I don’t want you thinking this is some get-rich-quick thing.

Sure you can earn more, I know people making at least $100 a day, but this system works as a function of the effort you put into it. You will need to create a valuable blog. You will need to write meaningful and useful content. If you throw up some shoddy link farm or inappropriate content you will be rewarded accordingly.

AUTHOR BIO: James Burchill is an independent management consultant helping people ‘Sell more stuff, and make more money!’ James also publishes a series of informational and Internet based products, his main website is http://www.JamesBurchill.com

James’ newest release uncovers the exciting world of freelancing on Elance at http://www.ElanceExposed.com

– What Is A Blog

A blog (or web log as what originally called) is the modern day equivalent of a journal…think ‘captains log stardate…’ and you’re heading in the right direction.

A blog is an online publication about a subject or subjects that interest you. You could write (blog) your thoughts and ideas about your favourite movies, you could log your daily activities, you could even write about your hobby.

Today advanced blogs can include more than just words – now they can include audio as well as pictures. You can even blog from your mobile phone if you care too!

Creating and Writing Your Blog

So how do you create a blog? The easiest way to start is to use Google’s Blogger.com system. Simply visit www.blogger.com and follow the prompts – they provide step by step instructions and you’ll be blogging in less time than it takes to boil an egg!

Blogger.com will allow you create a free blog and they’ll even let you host it at no charge too! Remember, a blog is published “out there” on the Internet so it has to live somewhere and the free hosting environment from Blogger.com is called Blogspot.

Writing (some people calling it ‘blogging’) to your blog is even easier than creating it. You can either use the built in publishing features provided by Blogger or you can use the ‘BlogThis’ button included with the Google toolbar. Again, complete instructions about how to blog your blog (now that’s a mouthful!) are included at the Blogger.com site and the Google.com toolbar page.

– Monetizing Your Blog

But unless you are into sharing your thoughts for free, you want to know how to make some money – AND – share your thoughts… right?

In a word, if you have focused blog traffic (readers) then that stream of people passing by has monetary potential. Your readers have the potential to spend money, the potential to click on a link, and potential to turn all your hard work into money – here’s how: TRAFFIC…

– Adsense (Google)

Simply put, this program devised by Google, puts a context sensitive advert in front of your viewers. If you’re blog is all about golf balls, then the adverts that you show will be about golf balls.

And when someone sees the advert and clicks on it you make money. How much you make depends on how much the click is worth (see the Adsense reporting data in your Adsense account for that info) and how many times the advert is clicked. As you can see, this is numbers game – the more traffic you get the more clicks you’ll get the money you make.

– Affiliate Sales

Another way to capitalize on your blog traffic is to offer the readers more than just advertising – offer them solutions.

If your blog is all about golf balls then it might be a safe bet that the reader plays golf. If they play golf then they probably want (like most golfers) to improve their swing or their short game, or any number of golfing challenges.

Well doesn’t it make sense to offer them these solutions from within your blog? Of course it does. And you do this by promoting other peoples products and solutions. When your reader clicks on one of these promotional links and chooses to buy the product, you get a slice of the sale proceeds – in some cases up to 75%

Now this might sound complex but it’s not. There are many affiliate programs on the Internet – simply type ‘affiliate programs’ into Google and you’ll see what I mean. However, for my money the leader (at the time of writing this) was www.ClickBank.com

This company (like all good online companies) offers you plenty of valuable information about how to sell and promote other peoples products and make money. Afterall, your blog did all the work and got the traffic – why not turn that traffic into money too?

– Search (Google)

You just read about Google’s Adsense program, well guess what – they have a search element to that program. Basically you can add a Google search box to your blog and when someone searches from your blog Google takes not of this and you are credited for any sales that result from your ‘assistance’. Again, the Google adsense program contains all the nitty gritty details so check them out.

– Other Affiliate & Joint Venture Ideas

By now you should be getting the idea – TRAFFIC equals MONEY. So get creative with your blog. If you’ve got the readers then think of ways to offer them other products and services.

Here are a few other ideas to get the creative juices flowing:

– Ebay

Let’s go back to our example from earlier – golf. If you’ve got readers wanting to get information on Golf then why not offer them the chance to get highly focused golfing products from Ebay?

Did you know that you can become an EBay affiliate? Well you can, and when someone registers to join Ebay or someone buys something from Ebay you will get a portion of the sale proceeds.

Again, TRAFFIC equals MONEY.

– Paydotcom

Although Clickbank.com has been the leader for digital product sales and affiliate marketing, a new player has come on the scenes – www.PayDotCom.com

I know, that name is a real mouthful, but they seem to have a lot going for them. They too also have a great affiliate program and can provide you with great ideas for products to offer your readership.

– Blog Promotion & Marketing Strategies

You’ve likely heard this a hundred times…if you build it they will come. Well I’ve got news for you…they won’t!

Not unless they can find you, and of course, not unless you offer them something relevant and useful (which you are doing by publishing a blog on your chosen subject.)

So how do we get the readers to find you – here are a few of the major ways:

– Blog Directory Updates

When you set up your blog (if you are using Blogger) you can tell the system to notify the blog directory when any changes occur. This means that people (who are watching the directory) will know when your blog has changed.

You should also ensure that your blog is set as PUBLIC so that it will be made available to the entire world. No good keeping it a secret if you want visitors!

Incidentally, when the Internet was young (circa 1994) the free websites and free hosting solutions were ignored by the major search engines. The thinking behind this was as follows – if you cannot afford the low cost of hosting then you were not serious and so they figured why bother including you.

These days, hosting and websites are so cheap to obtain that they’ve become a commodity and now that elitist mentality has gone. The free sites are now included in the search engines. And I should point out that Google owns Blogger so they’re a supporter.

– Pinging

One of the neat features of blogs is the ability to syndicate the content. Syndicating the content simply means that people interested in content like you have on your blog, can be notified and presented with the information when it becomes available.

Now don’t worry about the technical details, just know that there is a way to do this and for the most part it’s call RSS.

If you want to get major search engine to pick up your blog and index it in a hurry, then the current tactic is to add your blogs RSS or XML specs to your Yahoo RSS feed list.

It’s a bit beyond the scope of this document, however it is straightforward enough. Simply log into your Yahoo account and click on the edit button under RSS feeds – add your blogs feed address and that’s it.

If you’ve kept the defaults from within Blogger then your RSS feed will be called: http://your-blog-name.blogspot.com/atom/xml

– Press Release

Press and media releases aren’t just for big companies – they’re for you too. The simplest way to approach this is to use a free PR distribution service like www.preweb.com

I’ve used them many times in the past with fantastic results – of course you still need to write a good press/media release but PRWeb really comes through after that.

PRWeb is free to use (although you can donate to upgrade features if you wish) and provides ample examples and a complete step by step guide to follow.

Simply get yourself a free account, write yourself a release (using their easy-to-follow guidelines) and submit it. Just remember to include your blog name and it’s web address so that the search engines can index it accordingly.

– UseNet, Forums & Discussion Boards

If your blog contains meaningful and useful information then you should take a little time and visit the various resources all over the web that would like to know about your blog.

Check out the newsgroups, the discussion forums and anything else you can find related to your chosen subject. It will take a little time at first but you will get the hang of it very quickly.

Just remember to be courteous when you post anything. Blatant advertising and commercial messages are often frowned upon so be sensitive to that. It’s generally acceptable to include a short bio box or signature at the end of your email or message posting so be sure to include a brief description and link to your blog.

Remember, add value and don’t be pushy.

– What’s Next?

Well as the shampoo bottles like to say “rinse and repeat”

This will take a while to gain momentum and the search engines can be a little slow at picking up the thread – the trick here is persistence. Which shouldn’t pose a problem for you since you’re blogging on a subject that interests you anyhow?

Here are a few passing thoughts to get you excited.

It’s very easy to earn $10 to $50 a day with this technique – once the traffic has begun flowing. Remember, TRAFFIC equals MONEY. These numbers are very conservative because I don’t want you thinking this is some get-rich-quick thing.

Sure you can earn more, I know people making at least $100 a day, but this system works as a function of the effort you put into it. You will need to create a valuable blog. You will need to write meaningful and useful content. If you throw up some shoddy link farm or inappropriate content you will be rewarded accordingly.

AUTHOR BIO: James Burchill is an independent management consultant helping people ‘Sell more stuff, and make more money!’ James also publishes a series of informational and Internet based products, his main website is http://www.JamesBurchill.com

James’ newest release uncovers the exciting world of freelancing on Elance at http://www.ElanceExposed.com